"Groundscrapers" are the latest
This NYT article calls out a growing trend in the commercial real estate world. A response, no doubt, to concerns around COVID and other personnel health and safety factors that most likely were not thought of this time last year.
As most, if not all, companies reevaluate their real estate expenses and foot prints, the drive toward medium density locales continues to grow. In a recent Forbes article, the “20 minute City” is called out as the most desirable location type for businesses and workers alike. The hustle and bustle of busy city centers with skyscrapers and crowded elevators are no longer a draw for CEOs or their staff. Instead, buildings with easily accessible stairs and operable windows are quickly becoming the most sought after commodity.
The interesting element of the groundscraper that appeals to businesses like these is the ability to fit an entire company on one floor. This presents a new sort of organizational cohesion both perceived and real while fostering cross communication and interaction.
The article points to tech giants and other businesses in Silicon Valley as models for suburban type campuses almost an extension of college for most. Despite COVID and other strains felt in the country’s cities over the past few months, the push toward sustainable living and operations continues to push forward.
444 N 3rd is a great example of this building type within Northern Edge with full floor spaces available and only 5 stories tall.
United by Blue recently moved their headquarters there and Career Wardrobe also relocated their offices and shop to the building this Summer.